Build stronger, high-performing teams.
Helping organisations understand what makes their teams work well, what's getting in the way,
and how to improve what matters most through the power of purpose.
Trusted by
Team Performance
Assess. Understand. Improve. Measure.
Great teams aren’t built on guesswork. Using a framework built around 5 key areas and 15 dimensions, we create a structured journey to understand how your team is performing, identify what’s getting in the way, and focus on what matters most.
We work together through several practical sessions and assess the team again to see what has changed.
Longer-term · Data-driven · Measurable
Team Off-sites
Connect. Reflect. Grow.
Get out of the office. Get closer as a team.
One- or two-day experiences designed around your team and what you want to achieve. From hiking and surfing to other outdoor experiences, we combine time together, meaningful conversations and practical activities to strengthen your team.
1–2 days · Outdoors · Experiential
Speaking
Purpose and great teams, without the boring stuff.
Interactive talks that get people thinking, talking and participating. Choose between “Uncovering & aligning your purpose” or exploring “What makes great teams?” — in a focused 25-minute session or a more in-depth one-hour talk.
Your people will leave with ideas they can use the next day.
20–60 minutes · Interactive · Inspiring
A framework & tool that works
The Essentials of Team Performance ©
5 Key areas. 15 Dimensions.
What makes a team truly perform? Drawing on years of building, leading and working with teams, as well as my own research, I’ve identified 5 essential areas and 15 dimensions that shape how teams work together and deliver results.
This framework helps us understand what’s working, uncover what’s getting in the way, and identify where to focus to help teams reach their full potential.
I use it before and after working with a team to measure progress and see what has actually changed.
Assess → Understand → Improve → Measure
Why invest in teams?
Individual talent creates potential. Teams turn potential into performance.
Higher Profitability
Higher Productivity
Lower Turnover
Lower Absenteeism
Better teams. Better business.
Gallup analysed 183,000+ business units across 53 industries. Teams in the top quartile for engagement were 23% more profitable, 14% more productive, had 21% lower turnover and 78% lower absenteeism.
What people say
Alberto is a culture cultivator. He truly gets to know people and brings them together toward a common goal – whether that’s to have fun and strengthen their bonds or to solve real problems. He’s someone you want to help BUILD your team.
Alberto has a genuine, innate ability to listen, look into and voice the sense of purpose that all of us have hidden inside. Listen, structure.. and help you shift your focus on what really matters at the right time. His systematic approach helps find the personal strengths and motivations necessary to take a course towards self-exploration and career developments.
Having Alberto help us become a better team was a fantastic experience. Thanks to his approach and the way he structured the program, we embarked on a journey of individual and collective reflection that has led us to be a team with a clear purpose, with greater clarity around each member’s contributions, and above all, with the confidence to tackle any challenge. And, although there were difficult conversations, we had a great time and still look back fondly and proudly on many of those moments and how far we’ve come. Thank you, Alberto!
I had the opportunity to have Alberto’s help on a few occasions. As a manager, it was important to give my teams the opportunity to go beyond their daily job and responsibilities and allow them to stop and reflect on what makes them fulfilled while finding their purpose. His sessions were brilliant and different because we were immersed in nature, not in a meeting room or a Zoom call.
Alberto leads by example and many people find his enthusiasm and dedication both inspiring and constructive on all occasions. He possesses a winning combination of solid tech skills and business sense, I learned a great deal from him.
A little about me
Entrepreneur. International business lecturer. Football coach.
I’m Alberto González Otero, founder of Just on Purpose. I’ve spent 20 years building and leading teams in international business, and the last 8 helping organisations understand what makes teams perform, what holds them back, and what to do about it.
Across business, education and football, one thing keeps proving true:
Individual talent creates potential, but how people work together turns it into performance.
My approach combines hands-on experience and original research, turned into practical steps that help teams get stronger and deliver better results.
Ready to build a stronger team?
Whether you want to improve team performance, bring your people closer together or inspire them with a different perspective, let’s talk about what your team needs.
Get in touch!
